Sunday, 8 March 2009

Red Button Design Pitch Published in Educational Textbook.

As you likely know, Red Button Design have twice appeared on BBC2's hit Business Show "The Dragons' Den" showcasing ROSS and seeking the necessary backing with which to launch the product.

What you may not know is that, as a direct result of the highly successful pitch James and I gave on the original episode of the show, I have had the opportunity to collaborate on a number of textbooks and for-schools initiatives to teach entrepreneurship, confident public speaking and language skills. Not least of which is the BBC's own Dragons' Den educational tie-in which has been live for 6 months now. More recently, however, one of our other projects, a Heinemann English Textbook, has made it to the publishers!

Chapter six of "Building Skills in English" covers topics including the expression of ideas, emotive language and vocabulary choice, non-verbal communication, and presentation tips; all using our original pitch, as televised, for the ROSS. (pg 135 - 153)

As such, I'd like my former teachers to take heart! As much of a handful as I may have been in the classroom, something obviously stuck and I am very proud to now be presented as a 'good example' rather than fulfilling the equally valid, yet less prestigious, role of 'terrible warning'.

Text Building Skills in English: Student Book Bk. for 11 - 14 year olds is now available to purchase from Amazon, WHSmith, Waterstones (and others) in the UK.

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